Chapter: 2504

"Chen Zhaoyi couldn't help but feel a sense of regret and said: 'Yes, Master Ye, if someone else had your ability, they would probably just kill them off directly.'"

"Master Ye shook his head: 'If the person themselves don't deserve death, but we still want to use death as punishment, that's using excessive force.'"

"'The Salty People from Sheluo Mountain are indeed worthy of death, and Wu Donghai is also not deserving of death;'"

"'Ve Wei Yongzheng and his son Wei Changming may be arrogant and reckless, thinking they're above everyone else, but they haven't committed a capital offense. If I were to kill them, how would I justify it in the future?'"

"As he finished speaking, Master Ye sighed slightly and said sincerely: 'I hope my abilities continue to improve, and I also hope that my subordinates will become stronger. Since I want to expand my army, I must ensure that rewards and punishments are clear-cut, and that people will be willing to serve me willingly.'"

"Hong Wu clasped his hands together, feeling grateful and said: 'Master Ye is right, Hong Wu has learned something!'"

"Just as they were speaking, Qin Gang brought along Wei's pharmaceutical company, which was now the CEO of Jiu Xuan Pharmaceutical Company, Wei Liang."

"Wei Liang hadn't even approached before he knelt down with great respect and said, 'Master Ye is honored!'"

"Ye Chen nodded slightly and smiled, saying, 'Just as I was talking about Wei's family, you arrived.'"

"Wei Liang curiously asked, 'Master Ye, were you just talking about my family? What's going on with them?'"

"Ye Chen replied indifferently, 'Just chatting. Talking about your father and that half-brother of yours who shares the same father but is from a different mother. I was saying why I sent those two away to Long Bai Mountain mainly because they didn't deserve death.'"

"Wei Liang couldn't help but nod in agreement, saying, 'Master Ye, you're a person with feelings and justice. My father has always looked down on my mother's background and the place where I grew up, Long Bai Mountain. You sent him there to spend his remaining life, which is the best punishment for him!'"

"Ye Chen nodded slightly again and said, 'Oh right, Wei Liang. I haven't had time to ask you lately. How have sales been for Jiu Xuan Pharmaceutical Company this period?'"

Wei Liang's whole person was suddenly stirred up upon hearing Ye Chen ask about Jiu Xuan Pharmaceutical Company, and he blurted out, 'Master Ye, Jiu Xuan Pharmaceutical Company has already taken over the entire Japanese, Korean, and Southeast Asian markets. After we acquired Kobayashi Pharmaceuticals, their original production lines are now in full operation, producing Jiu Xuan Pharmaceutical Company products with all their might. Except for Asia, we're currently stockpiling goods to prepare for a massive launch into the European market next month!'"

Ye Chen nodded satisfactorily and asked with a smile, 'The European market should be quite resistant to Eastern herbal medicine, right? Do you have confidence in it?'

"Ah yes!" Wei Liang said without hesitation. "Europe and America may be the origins of Western medicine, but Europe and America are also major forces in liquor consumption. Countries with average annual per capita alcohol consumption above 10 liters are all European countries, excluding Europe, there are a few countries in Australia and South America. The highest tier is composed entirely of European countries."

"Then comes the second tier represented by the United States, Canada, Japan, and Korea, with an average annual per capita alcohol consumption of around 7-8 liters."

"These countries have high drinking volumes, so the proportion of stomach-related diseases and liver-related diseases is very large. Jiu Xuan Stomach Powder has no toxic side effects, is extremely convenient to use, and has a quick effect. It provides excellent protection and repair functions for the stomach. Once this medicine hits the market, the first wave of users will be those who drink."

"Once we have established our reputation among these user groups, we can quickly sweep across the entire European market!"

Ye Chen smiled slightly and said, "Since that's the case, I think we should start by targeting restaurants, bars, and hotels. Then, we'll dispatch a team to major cities in Europe to conduct free trials at bars and hotel entrances. We'll control the dosage of the trial sample to ensure they can feel the effects, but also make sure it's not long-lasting. By repeating this process several times, we can immediately convert these long-term drinkers into loyal users."

Wei Liang heard this and exclaimed hastily, "Master Ye, your plan is really great! Let's start with the group that needs Jiu Xuan Stomach Powder the most and strike their pain points, making them unable to part with Jiu Xuan Stomach Powder. They'll even treat it like a sacred medicine. That way, our reputation will soar immediately!"

Just then, Wei Liang quickly said, "I'll call a meeting with the management team tomorrow to develop a detailed plan for launching Jiu Xuan Stomach Powder on the European market!"

Ye Chen nodded satisfactorily and smiled, saying, "Europe is relatively developed economically, so we should set the price of Jiu Xuan Stomach Powder according to the RMB exchange rate. I think we should set it at around 800 yuan per box. Those high-end medicines that come into the country usually sell for tens of thousands to hundreds of thousands per month. We should take advantage of this opportunity and make a profit."

Wei Liang laughed, saying, "Master Ye, setting the price higher is okay by me, but we need to think about how to prevent them from buying it in China first and then reselling it on the European market! That way, all the profits will go to these resellers."

Ye Chen smiled slightly, saying, "This is simple. In the future, Jiu Xuan Stomach Powder will be sold with a limited purchase quota for one person per month, based on valid certificates. We'll strictly control the sources and implement strict measures to prevent parallel imports. We can learn from the tobacco industry, where all products are manufactured with corresponding regional codes and undergo regular inspections to ensure there is no cross-regional or international smuggling." JrNovels.com