Chapter: 6720

"That's right," Ye Chen said indifferently. "You probably haven't held any concerts in Huaxia yet. This is the perfect opportunity to surprise the fans there. It's also good for your career, and I can promise you that once you're in Huaxia, you won't have any safety concerns whatsoever - it all depends on whether you want it or not."

Tavanna didn't hesitate: "I... I'm willing..."

In ordinary times, Tavanna might have had other considerations. But now, her inner self has no thoughts of refusal, and it's as if multiple voices are urging her to quickly agree.

Ye Chen saw her nodding, so he opened his mouth: "So, let me talk about the specific cooperation details. Just so happens that Mr. Three-I is here too, and he's a shareholder of Globe. The three of us will finalize this matter, Tavanna's performance in Huaxia, all expenses will be settled according to your normal commercial cooperation mode, whether it's a buyout or box office sharing - I have no problems with that."

"Firstly, the total number of performances in Huaxia cannot be less than eight;"

"Secondly, the main organizer rights for these performances not lower than eight will be fully entrusted to me;"

"Thirdly, I'll take care of ticketing and appoint a company as our exclusive agent."

Tavanna spoke without hesitation: "I have no problem with that."

Mr. Three-I had it clear in his mind that Tavanna was a world-class top-notch singer who could bring massive economic boosts to any place she performed.

A single concert alone could sell hundreds of thousands of tickets, generating tens of millions or even higher tourism revenues, and even putting the city on the front page of international news for several days. The commercial value behind this was astonishing.

That's why many performance companies from around the world would want to invite Tavanna to perform in their territory, usually offering astronomical concessions or even subsidies from local governments.

Tavanna's team and management company had very strong control over performances, with high autonomy.

The revenue hidden in ticketing alone was enormous.

If it were a concert in a popular country or city, with a stadium that could hold 50,000 people, the total box office gross would probably be around $1 million. Considering Tavanna's huge fame and the extremely high demand for her concert tickets, there were countless ways to subtly increase ticket prices.

The most common approach was to control ticket sales and scalping.

For example, if there were 50,000 tickets available, only 5,000 would actually be sold to ordinary spectators. Those 5,000 tickets would be gone in a flash, with the first one getting it who had the best luck or internet speed or who pressed the button fastest.

If there were technical scalpers relying on developing software to compete with ordinary spectators for these 5,000 tickets, that would be a matter between the scalpers and the audience, and the organizers wouldn't intervene much because they care about the real big deal.

The real big deal is the 45,500 unsold tickets that haven't been publicly put up for sale.

Since it's a top-notch concert by the world's best singer, there would be no possibility of ticket prices dropping. Therefore, the organizers can directly sell these 45,500 tickets to a single package buyer at a price several times higher than face value.

Some concerts even have seat prices that are 10 to 20 times higher than face value.

Don't mention Tavanna, a world-class top-notch artist. Even if it's just the top singer in the Chinese music scene, the ticket price for the first row would be no more than 2,000 RMB (Chinese currency), but the actual transaction price would often be several times higher than face value.

If you're willing to spend 50,000 RMB on a concert ticket to see a legendary artist like Tavanna in a top city, it's probably impossible to get a seat in the middle row of the first tier. Not to mention Tavanna, who has tickets priced at 7-8,000 CAD (Canadian dollars) for her concerts in North America, especially Canada.

The organizers are holding onto not just the front-row seats, but possibly all 45,500 tickets of various positions, including those that are not as valuable. Even the worst seat could be sold out at two to three times face value.

It's extremely easy for the organizers to make this money. If they want to take it all, they can simply become scalpers themselves; if they don't want to bother, they can find a reliable ticket agency in the local area and let them buy up all 45,500 tickets at triple face value.

Don't think this is a fantasy; many big ticket agencies can make this money. In the face of such stable and profitable concerts, they would definitely be willing to pay out. Even if they couldn't afford it themselves, they would combine forces with other investors to buy up all these tickets and then resell them at a markup. JrNovels.com