In the eyes of the outside world, the Su family is the Ye family's deadly enemy. If the Zhicheng Group allows the Su family to come forward to buy it, it will naturally be safer.

When the phone was connected, Su Zhiyu happily and respectfully asked on the other end of the phone: "Mr. Ye, what do you want to call Zhiyu?"

Ye Chen said, "Miss Su, I need your help."

Su Zhiyu hurriedly said: "Mr. Ye, you and Zhiyu don't have to be so polite, just ask for anything, and Zhiyu will definitely do it well!"

Ye Chen said: "You can help me buy the Zhicheng Group in southern Yunnan now, the sooner the better!"

Zhicheng Group is a well-known enterprise in southern Yunnan, but because the industry it is engaged in is relatively vertical, it is not well-known outside the tea circle.

Su Zhiyu had never even heard of the name of Zhicheng Group.

But her style of doing things has always been capable and direct, without sloppy, so she on the other end of the phone, while taking the pen and paper in front of the desk, said: "Alright, Mr. Ye, I wonder how you need my cooperation? "

Ye Chen said: "I hope you use the name of the Su family to talk to their bosses. If the other party is curious about why you, a dignified lady of the Su family and the head of the Su family, are interested in such a tea company, you can tell them." , your grandfather likes to drink their tea very much in Madagascar, so you plan to buy this company, generally speaking, you just need to keep a rich and willful tone."

"Okay!" Su Zhiyu agreed without hesitation, and said, "Mr. Ye, please give me ten minutes. I will first get a general understanding of the basic situation of this company, and then formulate a general acquisition plan to communicate with you."

Ye Chen said, "Okay, I'll wait for your news."

Su Zhiyu hung up the phone, and immediately searched for some information about Zhicheng Group in front of the computer. After recording some useful information she collected, she thought for a minute, and then called Ye Chen back.

Ye Chen answered the phone and asked her, "How is Miss Su understanding?"

Su Zhiyu said respectfully: "Mr. Ye, I just got a general idea of ??their situation. This company is a private joint-stock enterprise. At present, the biggest boss is their founder, named Lu Zhicheng. In the beginning, it was a sole proprietorship. However, after the economic opening up in the 1980s, their tea business has made great breakthroughs and gradually developed into the top five tea enterprises in southern Yunnan;�

"Zhicheng Group completed its shareholding reform ten years ago. At that time, it was planned to be listed on the main board IPO. However, due to the lack of profit scale and unstable profits, although it accepted the IPO guidance from the China Securities Regulatory Commission, it was the final step. It still failed, and has not been able to complete the listing;�

"A few years ago, they gritted their teeth and went to the New Third Board, but because of the company's low valuation, poor liquidity, and financing goals that fell short of expectations, they withdrew from the New Third Board;"

"I did a general check just now. Their market capitalization curve at the time of the New Third Board was only a little over a billion at the peak, but their financial reports in those years were not satisfactory. The decline in the tea market will affect them. A reduction in tea production or a bumper harvest will also affect their profits, and the market value will naturally be affected;�

"Moreover, there is also a local leading enterprise in southern Yunnan, Juyi Group, in their industry. This enterprise is regarded as the top spot in this industry, but even for them, the capital operation has not been smooth. Although the backdoor listing was successful , but the market value was relatively hot at the beginning, and now the market has cooled down, and its market value is less than two billion, so the capital prospects of the tea industry are actually not very good;�

"Speaking of Zhicheng Group, although they can indeed make tens of millions of profits every year, there is still no room for imagination to put such a small amount of money in the capital market. Judging from the repeated failures, their boss Lu Zhicheng should have always wanted to go public to cash out, but because of the hopelessness of going public, he has never been able to do so; "

"If Lu Zhicheng does not go public, he can only guard the business of this stall every year, guarding the profit of tens of millions a year. What really gets into his hands is only tens of millions a year. He wants to cash out several hundred million yuan. My dream of going public may be hopeless forever.�

Ye Chen didn't expect that Su Zhiyu could sort out and summarize so much effective information in just 10 minutes, and he had great recognition for this woman's business acumen, judgment ability, and business ability.

He asked Su Zhiyu: "From Ms. Su's point of view, if you buy this company, how much can you get what you want?"

Su Zhiyu said: "Mr. Ye, according to the information I can find so far, their boss, Lu Zhicheng, has a public shareholding ratio of 57.6%, but through other equity structures and option holdings, the overall calculation should be in the 78.5%, is a well-deserved major shareholder, if you want to successfully acquire Zhicheng Group, as long as you can get Lu Zhicheng to nod, it will be considered a success; "

"Judging from Lu Zhicheng's current income situation, if he continues to stick to this business, he will earn 30 to 40 million yuan a year if he is lucky. If he is not lucky, he may not earn a penny all year round. , and even lose money;�

"Looking at him in the next 20 years, the net income he can get from the Zhicheng Group should not exceed 600 million;"

"If the offer we give him can ensure that he can reap more than 600 million yuan at one time without any betting clauses or waiting periods after he makes the purchase, then he has no reason to reject our acquisition."

"Divide 600 million by his shareholding ratio, which is 78.5%. Our total quotation to Zhicheng Group should be around 760 million;"

"Of course, whether the price will be high or low in the end depends on the specific situation of the chat with Lu Zhicheng. Through communication, we can analyze his current psychological state and psychological expectations. If it is safer, I personally suggest setting the psychological price at 8." 100 million, but I will use 600 million as an offer to talk to him, and try to win him within the price range of 700 million to 750 million!"

Ye Chen asked her: "Are you sure?"

"Yes." Su Zhiyu said confidently: "Entrepreneurs like Lu Zhicheng have been engaged in real businesses for decades. Although the scale of the industry is large, the money is still earned. This kind of person does not have the possibility of getting rich overnight in business, and he has no chance to cash out when he wants to go public, so he can't feel the feeling of getting rich overnight, so his enthusiasm will be relatively consumed. He probably doesn't know how much he hopes to have Individuals can take away his plate at one time, so that he can retire smoothly with a large sum of money, and he is an absolute controlling shareholder, so success or failure depends only on him, and I believe there should be no problem. " JrNovels.com