Chapter: 5791
Unlike him, he has a lifelong love for tea and has become a well-known entrepreneur in the local area through his tea business. So, he has a deep emotional attachment to tea leaves.

He believes that making money as a prerequisite means first doing a good job with tea leaves, only then can he feel at ease about the earnings.

It is precisely because of this passion and reverence that he has never found a genuine opportunity for overnight wealth.

In contrast, those scammers are different. If they sell 50 yuan of tea leaves, they might be able to sell thousands in a day and earn hundreds of thousands of yuan by night.

Sometimes when he sees these people making so much money, Lu Zhicheng would lose faith in the tea industry, thinking that most industries will eventually form a situation where inferior goods drive out good ones.

If one doesn't want to become inferior goods, they can only be driven out by them.

Rather than being pushed aside, it's better to cash out early and leave.

But cashing out isn't as simple as imagined.

It's like running a steamed bun shop. The boss has spent years working hard, earning tens of thousands of yuan, but if he wants to sell the shop with ten times its value, that is equivalent to selling it for hundreds of thousands of yuan in the future.

Today's sales meeting really knocked me back, Lu Zhi Cheng.

Those agents are all clamoring for a discount on purchases, from the original 5-fold to a direct 4-fold, and they're saying if we don't agree, they'll reduce or stop purchasing. Don't underestimate this one percentage point difference; things worth 50 yuan being compressed to 40 yuan is equivalent to being compressed by 20%.

Usually, Lu Zhi Cheng would have blown his top in front of the agents, but he's still suppressing his anger and carefully considering their proposals.

Sitting in the office, Lu Zhi Cheng was only able to curse alone behind closed doors, cursing those sales agents for crossing the river to build a bridge.

At this time, Lu You Feng knocked on the door from outside: "Dad, can I come in?"

Lu Zhi Cheng rubbed his temples and opened his mouth to say, "Come on in."

Lu You Feng pushed open the door and saw his dad's face looking bad, quickly closed the door with care, and then burst out indignantly: "Dad! These sales agents are just too much nonsense! They're going to squeeze us down to a 4-fold price, can we not drink the northwest wind?"

Lu Zhi Cheng said helplessly, "It's impossible. Today's these people at least come from above-grade cities, they're all our ancestors now, and none of them dare provoke us, let alone when they're banding together like this."

"What's going on?" Lu You Feng said with a face full of discontent: "They're just colluding to extort money from me. If I were you, I would have cursed them out already!"

"Lu Zhi Cheng sighed: 'In the past, scolding and beating would have been okay. After giving them a good tongue-lashing, we could have taken a step back and let things settle down. Everyone would have been satisfied in the end, but this year's situation is different...'

He paused for a moment, then said with frustration: 'Using your young folks' language, this year's Pu'er tea market has gone completely crazy!'

Lu Zhi Cheng paused again, then continued: 'Not only are our traditional tea companies struggling to lower prices and maintain market prices, but those new brands are also using marketing and pricing strategies to continuously attack our traditional tea companies' market space. You say your tea leaves are good, he says the same kind of tea leaves from next door are priced at half or less than ours, you say let him try drinking these two kinds of tea leaves and he'll realize they're completely different, but he says there's no difference after drinking it, so what can we do about it?'

Lu You Feng looked gloomy and said: 'Nowadays, people who drink tea are increasing, but those who really understand tea are not many. Each one is just pretending to be something they're not. 100 yuan per catty of tea leaves or 10,000 yuan per catty, it's all the same to him.'

Lu Zhi Cheng nodded in agreement and sighed: 'What's even more worrying is that nowadays, even the bottled beverage industry is concentrating their firepower on the tea drinking market. In the past, everyone was mainly producing oolong tea or green tea, which didn't have a significant impact on us, but now Pu'er tea has also been targeted;'

'Pu'er tea is troublesome when it's brewed, and someone else can just boil it and fill up a bottle, consumers can not only open the packaging but also drink it with ice, while our consumers can only make an open-water brew. The tea leaves will go stale if left out for too long, and the flavor will change;'

'But someone else's bottled tea is all controlled by the production line, and the quality control is very standard. However, how you drink it or where you drink it doesn't matter, it's always that same flavor. What's this doing to our competition?' JrNovels.com

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